The small business, Four Queens, was looking to relaunch and rebrand their organization in order to engage with more members and increase their brand awareness.

What they needed was an entirely new website to offer online classes, one-on-one services, month memberships, and products, in addition to multiple newsletter subscriptions. While the aesthetic appeal of a website is crucial, functionality and user experience are equally important in achieving business goals. The Four Queens relaunch exemplifies how a well-executed branding and website design can lead to significant outcomes. This custom branding for Four Queens also included a logo and business card, as well as custom fonts and styling for the website. By focusing on both visual elements and conversion strategies, this website not only attracted attention but also successfully guided visitors to take action.

This package included user-friendly navigation across more than 30 pages, clear calls to action, and a responsive design that adapted seamlessly to various devices. This website also makes use of a customer login area which stores their purchase history, allowing the customer to track their participation and easily access any class or membership portals. Through multiple branded newsletter series, Four Queens is able to stay connected with their members and audience.

As a result, Four Queens tripled their sales and website traffic within just six months post-launch. This case underscores the importance of a holistic approach to web design—one that harmonizes beauty with utility to enhance ROI and foster remarkable business growth.